Twitch has responded to rival streaming platform Kick after it mocked the company over its handling of 70/30 subscription splits.
The exchange comes just days after streamers Kalei and StableRonaldo claimed Twitch had “randomly” removed their 70/30 sub revenue share. Twitch denied those claims, stating that longstanding contracts are still being honored and that a backend migration to a new payout system caused confusion.
Now, competitor Kick has entered the conversation.
Kick mocks Twitch over sub splits
On February 13, Kick posted on X: “imagine getting 70/30 when everyone gets 95/5 on kick,” referencing its widely promoted 95/5 subscription revenue model.
Twitch’s Head of Community, Merry Kish, responded directly to the post, writing: “95/5 of bots is still $0.”
The comment appeared to suggest that higher revenue splits are irrelevant without strong viewer support, while also taking aim at ongoing debates about viewership quality across platforms. The reply quickly drew attention, racking up over 150,000 views within hours.
Twitch had previously clarified that affected creators were being moved into its Level 2 Plus Program, stating in an email that there was “no change to your overall experience or Net Revenue share” and that “no action is required” to maintain their 70/30 split.
Kick has aggressively positioned itself as a creator-first alternative to Twitch since launching, frequently highlighting its 95/5 split and looser content moderation policies.
