KSI had his YouTube revenue and channel analytics revealed on television during a Send To All segment on Michael McIntyre’s Big Show.
The moment aired as part of the BBC series, which was filmed in November, and saw host Michael McIntyre take control of KSI’s phone as part of the Send To All format. The segment typically involves McIntyre accessing a guest’s phone to message their contacts, while also scrolling through apps.
While looking through KSI’s phone, McIntyre asked him about the YouTube Studio app. KSI explained that it was one of the main things he checks on his phone, prompting McIntyre to open it during the segment.
Michael McIntyre reveals KSI YouTube revenue
Once opened, the YouTube Studio app displayed KSI’s channel analytics from the previous 28 days. The screen showed his total subscriber count at 16,883,006, alongside 17.8 million views and 3.8 million hours of watch time over that period. The analytics also listed a net gain of 77,100 subscribers.
The app additionally revealed an estimated revenue figure of $105,000 for the previous 28 days. YouTube Studio earnings are estimates rather than exact payouts, but the figure still offered viewers a rare on-screen look at KSI’s advertising revenue from the platform.
It should be noted that the episode was filmed months earlier in November 2025, and that the earnings figure represented a single 28-day window rather than KSI’s overall income.
