Kraft turned its Black Friday drop into a bulk food event with the launch of the 65-inch Mac Friday Box, a TV-sized package filled with 65 boxes of Kraft Mac & Cheese.
The bundle goes live at midnight EST on November 28 and was listed exclusively through Walmart’s online storefront. The price is set at $19.37, a direct nod to the brand’s 1937 debut.
According to the listing, the 2025 Original Flavor Series model includes sixty-five 7.25 ounce boxes of Kraft Mac & Cheese Dinner. The packaging is sized to match a standard 65-inch TV box, leaning into the Black Friday electronics trend.
Kraft’s Black Friday deal has 4,000 noodles
Kraft describes the set with several themed callouts, including “4K Noodles” for four thousand calibrated noodles, “Smart Mactelligence” for customizable flavor add-ins, and a “Built-In Voice Assistant” noted as a nonfunctional gag feature.
The box also advertises “Mac Surround Sound,” referring to the audio printed on the packaging. The deal will only be available online, not in-store.
Instagram foodie Snackolator got his hands on the box before launch, showing its true massive size in a video posted to his account.
Fast food giant Wendy’s has hopped on the 6-7 trend for its Black Friday deal, offering small Frosty treats for just 67 cents on the day after Thanksgiving.
