Kai Cenat’s Mafianthon 3 could have made the streaming star up to $3.2M, thanks to the broadcast having more viewers than some of 2025’s top subathons combined.
Kai Cenat’s third and final Mafiathon may have earned the streamer some serious bucks, according to statistics from Streams Charts.
Speaking with Dexerto, the streaming stats database revealed that Mafiathon 3 raked in 1,112,947 subscriptions on Kai’s channel. Taking into consideration the fact that Twitch subscription prices are not fixed, as well as Twitch taking 50% of all subscription revenue, Streams Charts calculated both the lowest and highest amount of money this number could translate to in USD.
On the low end, this means that Kai could have earned $984,958 from his viral streaming marathon; on the high end, that number could have been up to $3,288,758.
Kai Cenat’s Mafiathon 3 could have made the streamer millions
This eye-watering amount of cash didn’t come out of left field. Mafiathon 3 was by far the most-watched subathon on the entire platform in 2025, with 85.23M hours viewed. StreamsCharts says it tracked 85K channels that ran a subathon throughout the year. This outpaces the runner-up, Jasontheween’s FaZe Clan subathon, by over 73M hours watched.
Streams Charts says it’s extremely unlikely, but not totally impossible, for another streamer to replicate the success of Mafiathon 3.
“Kai Cenat’s Mafiathon 3 is an outlier,” they said in their report. “85.23M hours watched from a single event is extreme even by top‑creator standards.
“Recreating that requires a creator with similar or greater reach, a comparable level of celebrity/athlete participation, and a platform environment that amplifies the event.”
Streams ChartsKai Cenat’s viewership for Mafiathon 3 far outpaces the rest of the competition.
As a whole, subathons in 2025 had 729,186,220 hours watched. By comparison, 2024 had 687,293,208 and 2023 had 586,750,211.
StreamsCharts says that for 2026 to overtake 2025’s numbers, it would require “event titan,” pinpointing a major crossover event or a massive game launch like GTA 6.
Kai Cenat has revealed that he has no plans to pull off another Mafiathon anytime soon. Instead, he’s been taking time away from the spotlight, designing his own fashion line and uploading his progress on a separate YouTube channel dedicated to self-improvement.
Despite not streaming for over four months, Kai remains the most-subscribed streamer on Twitch, boasting over 40,000 active subscribers on the platform who eagerly await his return to live content.
